- 课程详情
-
课程介绍
每个社交平台都有其共通性,但不管是什么样的表现形式,我们要做的都是内容营销。内容营销就是以有趣,教育和引人入胜的方式讲述品牌故事,传递价值和信息,吸引消费者,将潜在客户转变为付费客户。
那么,如何利用各大社交平台做好内容营销?首先要警惕你的“中国思维”,中式英文和中式宣传语会让人摸不着头脑,听听Jamal老师怎么说。
product Content Strategy
Good Visual
User Experience
Advantage
Benefits
Simple and Strong Statement
80/20 90/10 -80% pictures /20% text
education Content Marketing
Many in sales will agree that it is the role of a seller to educate their buyer。
Educations can be articles , videos , pictures , Documents
Product knowledge , specification
Industry Knowledge
Manufacturing Knowledge
Raw Material knowledge
Economy Knowledge
China Knowledge
......